Platinum Demand Sectors

The extraordinary physical properties of the platinum group make its metals (Platinum, Rhodium, Palladium) almost indispensable in a wide range of industrial applications:


Account for 40% of total demand for platinum.


38% of world's platinum finds its way into jewelry. Japan is the largest consumer of platinum for jewelry fabrication.


Platinum is so pliable that just one gram of the metal can be drawn to produce a fine wire over one mile long.


Platinum group metals continue to maintain their long association with the electrical and electronics industry, which accounts for 50% of annual palladium and ruthenium demands.


Palladium is rapidly supplanting gold in dentistry. Platinum is used in the treatment of certain types of cancer.

Fuel Cells

This new technology is the future demand sector in the industrial arena for platinum group metals.